Guide, The House of Good Taste
- the House
- of Good
- at the
- New York
- World's Fair
All Building Construction by
D. Fortunata, Inc.
- Your Guide
- to the House
- Good Taste
- This booklet has been specifically designed
- own use to -
- Tell you all about the three beautiful
- are about to see and to identify all of
- products that make them possible.
- Serve as a shopping guide for those products
- interest you when you return home.
- Our hostesses will be glad to answer your
- Facilities for obtaining additional information
- products exhibited are available near
- of the Hidden Assets Pavilion.
- A distinguished
- and beautiful exhibit
- New York World's Fair
How America lives is a chief source of
our national pride. The ever increasing concern of the American
people with "the best" in architecture, furniture,
appliances and all the appurtenances of good American living
presents an opportunity to put our American "best foot forward"
to the world at the New York World's Fair. This has been our
goal in creating The House of Good Taste.
This exhibit is a group of three American
houses, complete in every furnishing, construction and design
detail, embodying the highest standards of beauty and comfort
consistent with practical budgets. To suit a cross-section of
tastes, they have been designed and furnished in three different
styles and atmospheres.
Three outstanding American architects have
designed these three homes which will be a credit to our nation.
Edward Durell Stone has created the modern house in his own famous
style; Merton S. Barrows of Royal Barry Wills Associates has
designed the traditional house; and Jack Pickens Coble has designed
the contemporary house particularly aimed at the needs of the
young married family.
The House of Good Taste Exhibit presents
three lovely private homes, with every aspect down to the last
carefully considered detail as perfect as our distinguished architects
and interior designers can make them. To achieve these ideal
homes and to produce an atmosphere of unusual charm to each visitor,
The House of Good Taste has drawn on the time, imagination and
gifts of an exceptionally distinguished nationwide group of architects,
interior designers, landscape architects, museum curators, artists
and experts in many fields, who have pooled their efforts on
behalf of The House of Good Taste to make it an exhibit of great
beauty and significance.
We feel that each of these three houses
is a "living house" illustrating the wonderful combination
of tradition, fine architecture and furnishings, coupled with
the achievements of modern science and industry in appliances,
construction and equipment that make the American home famous
around the world.
- Modern House
- Designed by
- Edward Durell Stone
house is designed in a formal plan with all rooms grouped around
a central landscaped atrium. The house is fundamentally inward
looking and is best suited to a densely populated suburban area,
which more often than not provides no other view than the sides
and rear of adjacent houses. Here the corner courtyards provide
their own intimate view with a completely private and controlled
environment, planted and furnished to the owner's taste.
The plan is
based on a great cruciform room brightly skylit from above by
a glass dome 22 feet in diameter. This multi-use area also forms
the circulation space traditionally relegated to the dark, narrow
space-consuming corridors found in more conventional house plans.
This room is not intended to be the ordinary "family room"
which is, more often than not, a cluttered descendent of the
rumpus room. Here it is upgraded to a beautiful, architecturally
dramatic space, one which expresses the individuality and character
of the family as a group. It my serve as an elegant music room,
or as a gallery for paintings and sculpture. Thus it becomes
the very center of the family's existence and a space that symbolizes
their ideals and aspirations.
- Designed by
- Merton S. Barrows AIA
- Royal Barry Wills Associates,
has been designed to meet the needs and aspirations of the average
family which comprises the larger segment of the home building
public. Although traditionally conceived, we feel that it satisfies
the ever increasing desire of people to open certain living areas
to the outdoors, making for flexible and gracious living in all
seasons of the year. Above all, it has the warmth and charm in
all areas so necessary to make a house a living expression of
our way of life.
The plan is
arranged with the living, dining and family rooms grouped around
the kitchen, all opening directly onto a living terrace and swimming
pool area through sliding glass panels. The bedrooms are separated
from the living area and are accessible without passing through
any other room, thus affording privacy and quiet from the center
of activity. The family room is placed on one side of the kitchen
with easy access to the refrigerator by the young fry without
disturbing the parents who may be entertaining in the living
are simple yet varied in design and texture. New and interesting
wood paneled walls have been blended with old timber trusses
and a large fireplace in the family room. Other combinations
of wood paneled walls and applied moldings are seen in the living
room and study in a happy marriage of traditional forms and modern
with the original theme of this exhibit of The House of Good
Taste, "conceived to demonstrate the highest standards of
taste and utility in American products," we hope that a
very large segment of those visiting the Fair will be rewarded
and satisfied with what they see.
- Designed by
- Jack Pickens Coble,
has been designed as a "Private Compound for Contemporary
Living". Flanking the four corners of its dominant central
pavilion, the areas of activity are architecturally expressed
in mass and placement. It is a twentieth century adaptation of
the concept of a communal compound common to an earlier age.
It provides a private self-sufficient home, sheltered from the
distractions and intrusions of the surrounding environment. The
exposed perimeter walls admit light and air, to the exclusions
of undesirable noise and confusion of the surroundings. Yet,
the inside of the house has freedom and expansiveness, with large
glass areas forming much of the interior perimeter walls. This
open communication between inside and outside areas of activity
prevents any sense of confinement, and enjoyment of the out-of-doors
becomes all the more exhilarating because it is enclosed and
secluded. The effective inter-relation of interior and exterior
space is further enhanced by the provocative use of water and
spanning bridges. The result of this design is to give an inner
openness and outer protectiveness which permit the admirable
idea of the compound to serve private dwelling. This house surrounds
the out-doors; it provides an opportunity for the activities
and interests of the family to be where they rightly belong -- in the home.
- For this exciting modern home we have chosen
contemporary furniture of simple direct design - large comfortable
chairs and sofas. Beautiful fabrics lend a luxurious note, and
all accessories are designed by living artisans. Since the huge
central atrium with its dramatic planting of trees and shrubs
is the focal point of the house, we have repeated tones of green
in the fabrics and rugs. Light filters down from the dome above,
and brilliant flower tones key the accent colors. Everyone should
love to live in this exciting house.
- Sarah Hunter Kelly
- Esther Willcox
- The interior design of this traditional house
expresses a return to charm and livability. We believe that the
individuals living in a house are of much greater importance
than the surrounding background. Accordingly we have chosen a
subdued monotone color scheme, subordinating the basic decor
to its occupants. Accessories in the house provide a lived-in
look., as though they have been acquired over a period of years.
Each room is designed to fulfill the individual requirements
of each ember of the family, providing areas of their entertaining
as well as their privacy.
- Ellen Lehman McCluskey, FAID
- Everett Brown, FAID
- C. Eugene Stephenson, FAID
- Our design concept has been concentrated
on creating a tangible reflection of the finest ideals and aspirations
inherent in our American culture. Easily maintained for easy
comfortable living, this house provides a background of gracious
and worth-while home living where each member can enjoy the advantages
of family life without sacrificing the individual's need for
privacy. By providing an abundance of space for books, music,
art, hobbies and entertainment, as well as space for quiet meditation,
the family who lives here is invited to express its varying ways
of enjoying life.
- Dede Draper, NSID
- Dora Brahms, NSID
- Michael Greer, NSID
- Arturo Pini di San Miniato, NSID
- Hidden Assets
|The Hidden Assets Pavilion has been designed
to provide you with information on the products you may not see,
but that are important integral parts of every home, as well
as in each of the three Houses of Good Taste. We hope you will
examine these exhibits carefully, for many of these products
represent the newest developments in construction, design and
manufacturing. you will find exhibits by the following manufacturers:
- Alexander Smith Carpets
- ...New York, N.Y
- Arcadia Architectural Products
- Northrop Architectural Systems
- ...Los Angeles, Calif.
- Arrow-Hart & Hegeman Electric
- ...Hartford, Conn.
- Bird & Son, Inc.
- ...East Walpole, Mass.
- Chadbourn Gotham, Inc.
- ...New York, N.Y.
- Delco Appliance Division
- General Motors Corporation
- ...Rochester, N.Y.
- Georgia Pacific Corporation
- ...Portland, Oregon
- B.F. Goodrich Chemical Co.
- ...Cleveland, Ohio
- Gregg & Son, Inc.
- ...Nashua, New Hampshire
- Honeywell Company
- ...Minneapolis, Minn.
- Independent Lock Company
- ...Fitchburg, Mass.
- I-T-E Circuit Breaker Company
- ...Philadelphia, Pa.
- Kwikset Division
- The American Hardware Corp.
- ...Anaheim, Calif.
- Lennox Industries
- ...Marshalltown, Iowa
- Lindsay Company
- ...St. Paul, Minn.
- P.R. Mallory & Co. Inc.
- ...Indianapolis, Ind.
- National Gypsm Company
- ...Buffalo, N.Y.
- Olin Mathieson Chemical Corporation
- ...New York, N.Y.
- Overhead Door Corporation
- ...Hatford City, Indiana
- Owens-Corning Fiberglas Corporation
- ...Toledo, Ohio
- Portland Cement Association
- ...Chicago, Ill.
- Powers Regulator Co.
- ...Skokie, Ill.
- The Stanley Works
- Stanley Hardware Division
- ...New Britain, Conn.
- The Yale & Towne Manufacturing
- ...White Plains, N.Y.
- Telsco Industries
- ...Dallas, Texas
- Weyerhauser company
- ...Tacoma, Wash.
|The Information Center near the exit of the Hidden
Assets Pavilion will provide additional information on any specific
product that interests you. If you fill out a request card this
information will be mailed direct to you by the exhibitor.
webmaster's note... Were it not for Bradd Schiffman, nywf64.com would have half the features on-line
that it currently has! Bradd's tireless efforts have produced
many an excellent presentation on the exhibits of the Fair. His
detailing of The House of Good Taste exhibit is wonderful. Thank
You, Bradd, for a great job and for bringing an important yet
little known exhibit into the limelight!
- Bill Young
- February 18, 2005