Gallery

Johnson Wax Pavilion on a quiet evening at the Fair

Source: S. C. Johnson archival photograph

Golden Rondelle

Johnson Wax Pavilion

Source: Online Auction

Johnson Wax Pavilion

Home Care Information Souvenir Card

Home Care Information Card

This souvenir card from the Home Care Information Center answers Question #35 on Shoe Care: ON SUEDE OR FABRIC, NEVER USE COLORED POLISHES MADE FOR USE ON ORDINARY LEATHER. ALWAYS FOLLOW RECOMMENDATIONS OF SHOE MANUFACTURER. FOR ADDITIONAL SHOE CARE INFORMATION, ASK FOR FREE COPY OF GOOD GROOMING FROM HEEL TO TOE. Good advice dated September 18, 1965 and sent by telecommunications from the nearby NCR pavilion -- a Space Age achievement! And to aid in making floor care a little less confusing, there's a handy floor care guide from Johnson's too on the reverse side!

Floor Care Guide

Source: Home Care Information Card


JOHNSON'S WAX PAVILION
At The World's Fair, N.Y.C.

Stresses the sameness of things that please people in their 15 minute movie.

Postcard

Source: Postcard by COLOURPICTURES PUBLISHERS, INC.


Have a Shine on Us!

Shoe Shine GraphicsGraphics invites Fairgoers to have a shoe shine on Johnson's Wax! 

Artist's Rendering of Shoe Shine Area 

 

Artist's conception of the Johnson Wax Shoe Shine area.

Shoe Shine Area Floorplan

Floorplan layout of Shoe Shine Area

 

Source: S. C. Johnson archival photographs


"To Be Alive!" Wins an Academy Award for "Best Documentary Short Subject" in 1966

Hammid & Thomas accept Oscar

This was the happy scene backstage shortly after the Academy Award presentations in 1966 when "To Be Alive!" won for best documentary short subject. From the left, Milton Berle and Phillis Diller who made the award; S. C. Johnson, President of the company, and Francis Thompson, producer, holding "Oscar."

Source: Golden Rondelle Theatre brochure, 1978


SOURCE: National Advertisement

Ad (top)
Entertainment for Everyone! 
Movie fans can sit in a Theater-in-the-Air! See Johnson's great color movie that dramatizes the universal joy of living! Shown on the Tri-Screen System that puts you in the picture!
Linguists can talk to multi-lingual guides from nations served by Johnson Wax in every part of the world.
Homemakers will be fascinated by Johnson's real Electronic Brain. Ask it your home-care questions. See it flash back the answers instantly.
Children will love the surprise-filled Fun Machine with all kinds of gimmicks and gadgets to intrigue and delight all ages.
Everybody who wears shoes can get a free shoe-shine in Johnson's Automated Shoe Shine Parlor.
 at the Johnson Wax Golden Rondelle
Eisenhower Boulevard and the Avenue of Europe
Ad (bottom)
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