Gallery of Photographs



Architectural model of the RCA Pavilion
SOURCE: Commercial Transparency by © Copyright Photo Lab, Inc.

RCA Pavilion
SOURCE: Commercial Transparency by © Copyright Blackhawk Films/United Air Lines

RCA Pavilion
SOURCE: Commercial Transparency by © Copyright Blackhawk Films/United Air Lines




RCA Pavilion
SOURCE: © Copyright Mike Kraus Collection




COLOR AT THE FAIR The Radio Corporation of America's activities at the 1964-65 New York World's Fair will feature a fully equipped color television communications center and a closed circuit color television network, both of which will be operated as a pubic service and programmed to make the Fair more enjoyable and exciting. Designated as the Official World's Fair Color Television Communications Center, the RCA pavilion is located just inside the main gate and quietly highlights the circular theme of the Fair. Within the copper-ornamented, white stucco structure, visitors will be able to see themselves on color television, enjoy a backstage view of a color TV studio in operation, and listen to sterophonic music in two lounge areas.
SOURCE: RCA Department of Information, April 2, 1964

HISTORY REPEATS David Sarnoff, Chairman of the Board of the Radio Corporation of America, today dedicated RCA's Official Color Television Communications Center at the New York World's Fair with the promise that soon television will be a global service to which all nations can contribute and from which all nations can benefit. A quarter century earlier, at the 1939 New York World's Fair, General Sarnoff had the distinction of introducing black-and-white television to the American public. His dedication address at the 1939 Fair was prophetically entitled "Birth of an Industry."
SOURCE: RCA Department of Information, April 2, 1964