COLOR AT THE FAIR
The Radio Corporation of America's activities at
the 1964-65 New York World's Fair will feature a fully equipped
color television communications center and a closed-circuit color
television network, both of which will be operated as a public
service and programmed to make the Fair more enjoyable and exciting.
Designated as the Official World's Fair Color Television Communications
Center, the RCA pavilion is located just inside the main gate
and quietly highlights the circular theme of the Fair. Within
the copper-ornamented, white stucco structure, visitors will be
able to see themselves on color television, enjoy a backstage
view of a color TV studio in operation, and listen to stereophonic
music in two lounge areas.
David Sarnoff, Chairman of the Board of the Radio
Corporation of America, today dedicated RCA's Official Color Television
Communications Center at the New York World's Fair with the promise
that soon television will be a global service to which all nations
can contribute and from which all nations can benefit. A quarter
century earlier, at the 1939 New York World's fair, General Sarnoff
had the distinction of introducing black-and-white television
to the American public. His dedication address at the 1939 Fair
was prophetically entitled "Birth of an Industry."
(both) RCA Department of Information, April 2, 1964
And in Living Color...
photo) © 2005 Mike Kraus
photo) © 2005 Bill Cotter - This photo and many more available
for purchase at http://www.billcotter.com/nywf/index.htm
Photos used with
Pavilion Floor Plan
SOURCE: BROADCAST NEWS,
Vol 118, Oct. 1963, published by Radio Corporation of America
Broadcast and Communications Products Division, Camden, NJ
|webmasters note: Tom McKeever writes: Having just looked
at your web site about the RCA Pavilion in the 64 Worlds
Fair I thought I might add an interesting tidbit. A few weeks
ago I was listening to audio cds from NBC News coverage
of the Gemini 5 space mission, June 1965. During the coverage
NBC News correspondent Peter Hackes was at the [RCA] Pavilion
along with NBCs full scale mockup of the Gemini 4 space
craft. He did live on-air reports during the mission explaining
crucial events that were occurring onboard the craft. For the
remaining 8 Gemini missions Mr. Hackes and the Gemini mockup
were at Studio 8-H in the RCA Bldg. It was a great live promo
NBC did for RCA back then. Tom McKeever, via email 1/03/2010.
Webmaster's note- Many thanks to Wayne Bretl for bringing
RCA to nywf64.com.
Wayne's personal photos of the interior of the pavilion and the
"See Yourself..." exhibit bring back more memories
than any of my reproduced brochures could ever bring. If you'd
like to contact Wayne and share your memories of seeing yourself
on Color TV, you may do so at email@example.com.
Many thanks to Bill Cotter, Mike Kraus and Bradd Schiffman for
their contributions as well.
-Bill Young, February 2004