World's Fair Information Manual


EXHIBIT
Swiss Exhibits, Inc.
AUTHORIZED REPRESENTATIVES
Mr. Marcel R. Duriaux, President
Swiss Exhibits, Incorporated
"Les Pierrettes"
Monts de Corsier sur Vevey
Switzerland
__and
Frederick Pagnani, Esquire
Swiss Exhibits, Incorporated
99 Wall Street
New York 5, New York
BO 9-4345
CONTRACT SIGNED
January 21, 1963
LOCATION
Bock 33; Lot 27
International Area
AREA
15,000 Sq. Ft.
ARCHITECTS
Mr. John O'Brien, Jr.
215 East 37th Street
New York 16, New York
TN 7-0997
__and
Guex, Kirchoff & De Freundenriech
Geneva, Switzerland
CONTRACTOR
William L. Crow Construction Co.
Artist's Rendering - Morocco

SOURCE: 1964 World's Fair Information Manual

FEATURES
The Swiss Pavilion, sponsored by representatives of Switzerland's private industry, will include a Chalet Restaurant, a Watch Pavilion, and a Swiss Boutique. The latest models in watches, clocks and other jewels will be displayed in the Watch Pavilion, while masters of culinary art will prepare Swiss specialties - including cheese fondue and raciette - in the restaurant. In addition, renowned wines imported from regions of Valais and Vaud will be availalbe in America for the first time.

The Swiss Watch Industry will also prvide the official time of the New York World's Fair. Huge electronic clocks will appear at the Fair entrances and other selected sites. They will be centrally controlled by the latest scientific disovery - an Atomic Clock - located in the Swiss Pavilion.

Visitors will have an opportunity to enjoy chocolates, cheese and other products which have been identified universally with Switzerland. They will also find, in the Swiss Boutique, music boxes, cuckoo clocks, woodcarvings and other typical souvenirs from the land of William Tell and Heidi.

Swiss Pavilion

Source: NY World's Fair Publication For Those Who Produced the New York World's Fair 1964-1965

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