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World's Fair Fire Department

from Badges of the Bravest

by Gary Urbanowicz

How do you provide fire protection for 646 acres of 200 "temporary" structures with 30,000 full-time employees and an expected 250,000 visitors during each 14-hour day? The 1964 World's Fair Corporation engaged Pinkerton's International Detective Agency to provide a number of essential services at the Fair, including fire protection. To raise a cadre of qualified and experienced fire fighters for this temporary engagement, Pinkerton's turned to the retirees of the Fire Department of the City of New York (FDNY). In all, 100 seasoned men were hired and a full-fledged World's Fair Fire Department was formed.

Members of one of the Fair's three Fire Companies
Fire company members 

The fire department was commanded by former FDNY Assistant Chief Thomas P. O'Brien. Chief O'Brien also had one Assistant Chief, retired FDNY Battalion Chief James E. Gowdy. A Manual was written for the department that resembled that of any other organized fire department and was clearly modeled after that of the FDNY, though much abbreviated.

One of three specially manufactured pumpers. Designed to be a slim 17 feet to maneuver down the Fair's narrow streets.
 Specially designed pumper

Three pumpers and one rescue truck, specially designed by Chief O'Brien, were each manned by one Captain, three Lieutenants, and twenty firemen on a platoon system. The pumpers were manufactured by H&H Apparatus of Jersey City, New Jersey. They were built on 1962 Willy's chassis (original makers of the world famous "Jeeps") and were equipped with a 500 gallon-per-minute pump, nearly 2,000 feet of hose, ladders and an assortment of fire fighting and rescue tools. The trucks had to be a slim 17 feet wide so that they could be driven down any of the Fair's streets; the smallest of which was 20 feet wide. Not traditional "fire engine red," these trucks were painted in the Fair's blue and orange colors. They were deployed in three fire stations situated around the perimeter of the Fairgrounds; one on the northwest area at the Security Building, one on the northeast side and one near the aquacade on the south side of the Long Island Expressway.

Front view of unit WFFD 3. The units were built on chassis manufactured by Willey -- makers of the original Jeep
Unit WFFD 3 

In addition, the WFFD provided a chauffeur for each of the four ambulances of the World's Fair Medical Department. A far cry from today's modern ambulances, these were little more than station wagon cars equipped with a stretcher, red light and siren. Built by Oldsmobile, they were donated to the Fair by General Motors.

Few of the Fair's visitors were aware that they were protected by this unique professional group. The fire department was disbanded at the Fair's conclusion in 1965 and its equipment was sold.

SOURCE: from Badges of the Bravest, by Gary Urbanowicz, Turner Publishing, Publisher
SOURCE: Photos courtesy of Greg Gottlieb


Badges of the World's Fair Fire Department

Badges of the Bravest of the Fair -- top l to r: Assistant Chief Badge, Lieutenant Badge bottom: Fireman's Badge (courtesy of Gary Urbanowicz)
Assistant Chief Badge Lieutenant Badge
Fireman's Badge

Helmets of the World's Fair Fire Department

Helmets of Fire Chief Thomas O'Brien (left) and Firefighter Number 31 of Engine Company Number 2 (courtesy of Greg Gottlieb)
Chief's Helmet Firefighter's Helmet

Patches of the World's Fair Protective Services

Police shoulder patch (left) (courtesy of Greg Gottlieb) and Firefighter shoulder patch (courtesy of Gary Urbanowicz)
Police Patch Fireman's Patch

Queens Fire Communications

Today's Queens Fire Communication patch bears the symbol of Queens - the Fair's Unisphere! (courtesy of Greg Gottlieb)
Queens Fire & Comm Patch

About the contributors...

Gary Urbanowicz is the son of a New York City Firefighter who has been collecting fire memorabilia since he was young. Four years ago he embarked on his first venture to write a book on one aspect of fire memorabilia: badges. This "germ" of an idea sprouted into an extensive history of all fire fighting units that have existed in New York City since 1731 and, true to his original intent, the story is told through the badges. During his research he uncovered badges and other documentation on the fire departments of the 1939 and 1964 New York World's Fairs. His book, Badges of the Bravest, is due out for the 2001 Holiday Season. It is being published by Turner Publishing of Paducha, Kentucky. It will contain over 900 photographs of badges divided into 23 chapters of text as well as 200 other illustrations, appendices, etc. For questions about the book, fire memorabilia or New York City fire history, contact Gary at garyurban@aol.com.

Greg Gottlieb is a self-described 43 year-old confirmed bachelor residing in Hauppauge, Long Island, New York. Greg is a career Fire Marshal for the Hauppauge Fire District. Hobbies include very active volunteer firefighter and learning about the 1964-65 World's Fair. His Interest in the Fair dates back to when he attended as a six and seven year old on numerous occasions. You can contact Greg via e-mail through either dstoff@vdot.net or www.Hauppaugefire.org.

webmaster's note: Special thanks to Gary and Greg for contributing this story. Were it not for these two gentlemen (who, coincidentally contacted me with their WFFD stories only a few weeks apart) the World's Fair Fire Department would have gone largely unnoticed. Thanks to their research and memorabilia the members of the battalions can receive our proper tribute.

NOTE: Badges of the Bravest is © Copyright 2001, Gary Urbanowicz - All Rights Reserved Photographs are © Copyright 2001, Gary Urbanowicz & Greg Gottlieb - All Rights Reserved
No portion of this story or photographs may be copied or reprinted without the owner's permission

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